5 out of 561 reviews

Microsoft Ads agency.
Your buyers search on Bing too.

Search is our only focus, and after 14 years in the business we know when Microsoft Ads is worth running and when it isn’t. As a Bing Ads agency, we run it alongside your Google Ads, with one senior specialist and one report for both.

Results that build year on year.

We have a soft spot for long relationships, the kind that show up in revenue. Microsoft Ads earns its place alongside Google, reaching buyers and searches your Google account never sees.

See our work
“Everyone at Sunbird is knowledgeable, committed and easy to work with. Their work has brought us customers we wouldn't otherwise have reached. We're very happy!”

Microsoft Ads services

Strategy, campaigns, measurement and analysis, all in one team. Nothing slips through the net.

Get your free search audit

Search ads on Bing and across Microsoft’s network (Yahoo, DuckDuckGo, MSN and Edge), catching the same kind of buying intent as on Google.

If you already advertise on Google, we bring that structure across to Microsoft Ads and adapt it, so you’re live quickly without starting from scratch.

Microsoft owns LinkedIn, so in Microsoft Ads we can target by job role, industry and company. It’s especially useful in B2B, where the right person is worth more than broad reach.

If you sell products, we put them on Bing as product ads with an image and price, in front of people searching for what you sell.

Conversion tracking that holds up, wired straight into Microsoft Ads. Decisions rest on numbers you can trust, and the account and the data are yours.

A report in plain English that shows the leads and sales Bing brings in, next to your other channels.

See what we’d do with your search

It starts with a free search audit. We look at your search before we talk, and our founder takes you through what we find in 30 minutes. Nothing to prepare, no obligation.

You'll come away with:

  • Whether Microsoft Ads is worth your attention at all
  • Which keywords and audiences have the most potential on Bing
  • How your Google Ads can be imported, then rebuilt where it matters
  • A clear plan for what we'd do first, and in what order
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“Quick, easy to work with, and they often sort things out before I’ve even had time to worry.”
Suad Dimiraca, HyrBox

Speak to our founder

No sales team. Your first conversation is with our founder, who has spent 14 years in search. Email or book 30 minutes.

Nils Fridlund, Sunbird

Nils Fridlund

nils@sunbirdsearch.com

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What working together looks like

We help companies grow with search ads on Bing and Microsoft’s network, alongside what you already run on Google.

  • Account and measurement audit

    We go through the account, campaigns, keywords and tracking. If you already run Google Ads we take that structure as the starting point and adapt it for Microsoft.

  • The Sunbird sprint

    We move quickly. The right campaign structure, the right bidding, tracking that captures real conversions – so the first results show during the sprint itself.

  • A repeatable way to grow

    We test, optimise and scale what drives sales, and keep Microsoft Ads working alongside your other channels, so the results keep building.

Senior judgement, at scale.

A senior search team, backed by 30 systems we’ve built in-house. The systems watch your accounts around the clock, flag anything unusual and prepare the groundwork, so our specialists spend their time on strategy and the decisions that move your numbers.

How our search team and systems work together: SEO specialist, PPC specialist, analyst, growth expert, research, bidding, content, technical SEO, reporting and AI searchHow our search team and systems work together: SEO specialist, PPC specialist, technical SEO, reporting and AI search

Your paid search team

A named senior specialist runs your account and is your contact – the same person over time, with no account managers in between. Analysts and tracking specialists step in when the account needs them.

  • Victor

    Victor

    Performance Specialist

  • Jakob

    Jakob

    Performance Specialist

  • Nils

    Nils

    Founder & CEO